Coming up are 6 email marketing tips and tricks that will help you build your email list and a lasting & profitable relationship with that list.
Tip 1 Add value with your emails.
Don’t just bombard your subscribers with product offers and promotions.
By offering free advice you will build up trust over time.
They need to feel like they know you and trust you before they reach for their credit cards! Trick 2 It’s important to use your own voice in your opt-in copy and emails.
Tip 2. It’s important to use your own voice in your opt-in copy and emails.
People respond to different things, so be yourself and attract the people who genuinely like your tone of phrase.
This will help you to build a lasting relationship with your list.
Tip 3. Create videos to show your enthusiasm and passion for what you do.
This will help the subscriber buy into your personality, find that helps to tell your story and build trust with them.
Tip 4. Send emails that look and sound like the ones you send to your friends.
Heavily designed emails give the impression that the subscriber is being marketed to, so I keep my emails short, to the point and chatty.
Tip 5. Include links to videos near the top of the email and repeat the link at the bottom(using the ‘PS’ can be effective for this).
This will help increase your click through rate.
Tip 6. Avoid addressing the group in your emails.
Speaking to one person, your subscriber, will help them connect with your message. It will make them feel more involved in what your saying.
So there’s a few of my top email marketingtips and tricks. Be sure to like, share, comment and subscribe.